https://beta3.inteliment.com/wp-content/uploads/2021/05/11-Better20insights20for20Cross20Selling2020Up20Selling.png
340
1170
user
https://www.inteliment.com/wp-content/uploads/2021/05/header-logo-reverse-3-1.png
user2021-05-05 06:58:512021-06-09 06:08:59Better insights for Cross Selling & Up SellingData on demand, metrics
The marketing function in organisations has undergone a sea change in terms of how they function. Mobile has been a big trend in marketing for years while AI and IOT are more recent. Personalised data driven marketing is seen as crucial to success. Inteliment understands the strategic role of marketing in an organisation’s growth and has identified key analytics to track and monitor the data points being integrated from various marketing channels, tracking key metrics.
Impact areas
Customer experience
Identify customers’ buying patterns, lifestyle and preferences. Understand social associations and how they influence purchase behaviour and loyalty, and use what you learn to form a single, robust view of each customer.
Digital marketing
Sales Force Effectiveness, Marketing ROI, Campaign Analytics, Customer Behaviour Analysis, Transaction Analysis.
Social listening
Social media analytics: Make use of social media to read the customer’s mind and provide marketing campaigns based on findings. Predict your customer’s future buying behaviours and leverage on the opportunities to enhance the customer experience.
Market research
Better customer segmentation, profitability analysis, survey analysis, brand perception analysis, product segmentation and clustering.
Case Studies
https://beta3.inteliment.com/wp-content/uploads/2021/05/11-Better20insights20for20Cross20Selling2020Up20Selling.png
340
1170
user
https://www.inteliment.com/wp-content/uploads/2021/05/header-logo-reverse-3-1.png
user2021-05-05 06:58:512021-06-09 06:08:59Better insights for Cross Selling & Up Selling
https://beta3.inteliment.com/wp-content/uploads/2021/05/07-Customer-Engagement-Program-4.png
342
1169
user
https://www.inteliment.com/wp-content/uploads/2021/05/header-logo-reverse-3-1.png
user2021-05-05 06:58:472021-06-09 06:49:48Customer Engagement Program